Pépé goes Telus

Pépé goes TELUS with Inpix!

Within the framework of the “Le futur vous sourit / the future is smiling at you” mobility campaign during the New Year holidays, TELUS offered its Quebec subscribers a free download of the album Pépé goes Telus from the Web store and TELUS Radio Music.

TELUS entrusted Inpix to design the graphics, plan and deploy all advertising devices.

This campaign aimed at reinforcing TELUS' reputation as a retailer supplying Quebec music to its provincial subscribers and emphasizes the richness that the French content at the TELUS Music Shop offers.

Mission accomplished with an esthetically pleasing Web device and a slight rise in hits to the store during the promo.